发布时间：2023-02-11 03:52:23 稿源： 创意岭 阅读： 5942 问大家
There are more and more companies and enterprises in China pay attention to the construction of brands. In the process of brand planning, we need to find customers. The choice of customers directly affects the success of brand planning. So, how to find customers in brand planning?
Brand planners should first understand the needs of customers, understand the preferences and preferences of customers; at the same time, according to the industry, enterprise size and brand image of customers to determine the target customers. After determining the target customers, measures can be taken to find these target customers.
If the target customer appears in many customers, the enterprise can adopt the data mining method to dig out the target customer from the many customers. If customers are few, they can use artificial methods to find customers. For example, in some industry exhibitions, brand planners can follow and observe some major customers in the industry, so as to develop new customers.
There are also some companies and enterprises through social relations to find sources of customers. If companies or enterprises adopt this way to find customers, they can hire some professional media companies to carry out activities. In this way, new customers can be developed from media companies.
The above is about how to find customers in brand planning. I hope it will be helpful to you. If you have any other questions, please continue to pay attention to our website, we will continue to update relevant content for you.